Eclectic Thought Samples From Larry Burns

PG Web Extra: A Taste of Sampling

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A solid article in Progressive Grocer, when one is interviewed one NEVER knows how it will turn out.   This is well more than decent.  My favorite line/quote, although quite obvious… “.. explains Burns, who concedes that this type of “hypertargeting” is easier to do online than in stores.”



Categorised as: Product Sampling News